Gen Rise @ JB City Centre
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🇲🇾 11 years in Malaysian property · Every figure sourced and dated
Johor Bahru City Centre · Majestic Gen

Gen Rise @ JB City Centre

One freehold 47-storey tower on 1.14 acres of the old Hotel Sentral site — 720 metres from JB Sentral and 980 metres from the Bukit Chagar RTS station, by the developer’s own measurements. It launched in January 2025 and sold out in five months.

Freehold732 units · 47 storeys497–1,930 sq ftSold out at launch · subsale only

⚡ Typical reply within 15 minutes, 9am–10pm MYT · No obligation

720mto JB Sentral
980mto RTS Bukit Chagar
732units in one tower
Gen Rise JBCC freehold serviced apartment tower key visual, Johor Bahru City Centre, Johor
Gen Rise @ JB City Centre · artist’s impression, Majestic Gen
Aerial view of the Gen Rise JBCC site in Johor Bahru city centre, near JB Sentral and the Causeway
Aerial view of the site, from the project website
Gen Rise JBCC themed facility zone artist's impression, freehold serviced apartments in Johor Bahru
One of six themed facility zones
Answer block

Gen Rise @ JB City Centre at a glance

Gen Rise @ JB City Centre is a 732-unit freehold serviced apartment tower of 47 storeys in the Johor Bahru city centre by Majestic Gen, 720 m from JB Sentral and 980 m from the Bukit Chagar RTS Link station, with expected completion in November 2028. It sold out within five months of launch — WhatsApp me for the subsale and assignment units available today.

Development
Gen Rise @ JB City CentreAlso known as Residensi Gen · by Majestic Gen Sdn Bhd
Where it stands
Johor Bahru city centreOn the 1.14-acre former Hotel Sentral Johor Bahru site (The Edge)
Tenure
FreeholdServiced apartment, strata title
Tower
1 tower, 47 storeysSingle phase · 732 units
Layouts
7 types, 497–1,930 sq ft1+1 bed to 6 bed, with dual-key options
To JB Sentral / CIQ
720 m / 760 mDeveloper’s published figures
To RTS Bukit Chagar
980 mDeveloper’s figure, repeated by The Edge
Facilities
6 themed zones over 3 levelsHarmonious, wellness, leisure, active, aqua, fitness
Green rating
GreenRE Provisional SilverRainwater harvesting, EV charging, energy-efficient lifts
Expected completion
November 2028Developer’s project site · under construction
Status
Sold out in five monthsLaunched 11 Jan 2025 · fully sold by June 2025 (The Edge)
Subsale price
On requestWhatsApp me for current asking prices by layout
Why buyers shortlist it

Six reasons Gen Rise keeps coming up in JB city centre searches

It sold out in five months. These are the things that did the selling.

🚶

Seven hundred and twenty metres to JB Sentral

Majestic Gen measures 720 m to JB Sentral, 760 m to the Johor Bahru checkpoint and 400 m to R&F Mall. That is a genuine walk-to-the-train address rather than a drive-and-park one, and it is the single reason most buyers looked at the project.

📜

Freehold on 1.14 acres in the city centre

Permanent title inside the JB city core is scarce, and the plot is compact — 1.14 acres carrying one tower, not a multi-phase estate. Freehold removes lease decay from your resale story and widens the pool of future buyers.

🔑

Layouts that run from 497 to 1,930 sq ft

Very few JB city-centre towers carry a 1+1 at 497 sq ft and a six-bedroom at 1,930 sq ft in the same building. Dual-key versions are offered, so one title can produce two tenancies. That range is what pulled in owner-occupiers and investors at the same launch.

🏊

Six themed zones across three levels

Majestic Gen splits the facilities into harmonious, wellness, leisure, active, aqua and fitness zones spread over three floors — pools, a sky gymnasium, a basketball court and a children’s playground among them. For 732 units that is a reasonable ratio of deck to door.

🌿

GreenRE Provisional Silver, with the detail spelled out

The Edge reported rainwater harvesting, energy-efficient lifts, low-VOC paints and EV charging behind the GreenRE Provisional Silver rating — lower running costs and a greener building for residents.

📄

Strong demand from day one

All 732 units were taken up within five months of the January 2025 launch, by professionals, young families, multi-generational households and cross-border commuters — a clear sign of demand for this address.

Project DNA

One tower, seven layouts

One tower, one phase, seven layouts. Pick a size band to compare.

47Storeys
732Units
1.14Acres
6Facility zones

Pick your size band

Gen Rise Type A 497 sq ft floor plan, 1+1 bedroom serviced apartment, Johor Bahru City Centre
Most lettable stock

Compact — 497 sq ft

The entry band and the most popular size at launch. Type A and the corner Type A1 are both 497 sq ft in a 1+1 bedroom, one-bathroom arrangement — the size that suits the cross-border rental market best, a short walk from the train.

497Sq ft
1+1Bedrooms
2Layouts
Type A · 497 sq ft · 1+1 bedType A1 corner · 497 sq ft · 1+1 bed
💬 Ask about the 497 sq ft units
Gen Rise Type C 854 sq ft floor plan, 3-bedroom serviced apartment, Johor Bahru City Centre
Own-and-occupy band

Family — 672 to 854 sq ft

Type B at 672 sq ft is a two-bedroom, two-bathroom plan; Type C at 854 sq ft is a three-bedroom, two-bathroom. These are the layouts most suited to living in, and Majestic Gen publishes a drawing for both on its own site alongside Type A.

672Sq ft, Type B
854Sq ft, Type C
2Layouts
Type B · 672 sq ft · 2 bed 2 bathType C · 854 sq ft · 3 bed 2 bath
💬 Ask about Type B and Type C
Gen Rise JBCC interior artist's impression from the developer dual-key section, Johor Bahru City Centre
Spacious family living

Large format — 1,169 to 1,930 sq ft

Three layouts sit above the family band: Type F at 1,169 sq ft and Type E at 1,344 sq ft, both four-bedroom four-bathroom, and the corner Type D at 1,930 sq ft with six bedrooms and six bathrooms — rare sizes for a JB city-centre tower. WhatsApp me for the floor plan of any of them.

1,169Sq ft, Type F
1,344Sq ft, Type E
1,930Sq ft, Type D
Type F · 1,169 sq ft · 4 bed 4 bathType E · 1,344 sq ft · 4 bed 4 bathType D corner · 1,930 sq ft · 6 bed 6 bath
💬 Ask about the large layouts

Facilities, zone by zone

Majestic Gen publishes six themed zones spread across three levels. Zone names are the developer’s and The Edge’s; individual items are as listed on the Johor Projects portal.

Aqua Zone

Themed zone
  • Infinity pool
  • Spa pool
  • Floating cabana

Fitness Zone

Themed zone
  • Sky gymnasium

Active Zone

Themed zone
  • Basketball court
  • Outdoor fitness area
  • Boxing ring

Wellness Zone

Themed zone
  • Pilates garden
  • Reflexology path
  • Jogging track

Leisure Zone

Themed zone
  • Putting green
  • Hammock garden
  • Gazebo

Harmonious Zone

Themed zone
  • Barbecue terrace
  • Children’s playground
  • Community pod

Where the project is now

11 Jan 2025Launch · RM563m GDV, 732 units released in one phase
Jun 2025Reported fully sold by The Edge, five months after launch
Sep 2026Under construction · monthly site-progress photos from the developer
Nov 2028Expected completion on the developer’s own project site
Layouts

All 7 Gen Rise floor plans and what each one is for

Sizes and bedroom counts are the published unit mix for Residensi Gen. Majestic Gen’s measured drawings for Types A, B and C are shown below; WhatsApp me for the plans of Types D, E and F.

Gen Rise Type A floor plan — 497 sq ft 1+1 bedroom serviced apartment, Johor Bahru City Centre, Johor

Type A — 497 sq ft

1+1 bed 1 bath · 46 sqm · developer’s published plan

🛏 1+1 Bed🛁 1 BathSmallest entry
Get this floor plan
497sq ft · 1+1 bed 1 bath · corner
Corner version of the Type A layout

Type A1 corner — 497 sq ft

1+1 bed 1 bath · 46 sqm · corner version of Type A

🛏 1+1 Bed🛁 1 BathCorner unit
Get this floor plan
Gen Rise Type B floor plan — 672 sq ft 2-bedroom serviced apartment, Johor Bahru City Centre, Johor

Type B — 672 sq ft

2 bed 2 bath · 62 sqm · developer’s published plan

🛏 2 Bed🛁 2 BathOwn or let
Get this floor plan
Gen Rise Type C floor plan — 854 sq ft 3-bedroom serviced apartment, Johor Bahru City Centre, Johor

Type C — 854 sq ft

3 bed 2 bath · 79 sqm · developer’s published plan

🛏 3 Bed🛁 2 BathFamily size
Get this floor plan
1,169sq ft · 4 bed 4 bath
Floor plan available on request

Type F — 1,169 sq ft

4 bed 4 bath · 109 sqm · plan on request

🛏 4 Bed🛁 4 BathLarge family
Get this floor plan
1,344sq ft · 4 bed 4 bath
Floor plan available on request

Type E — 1,344 sq ft

4 bed 4 bath · 125 sqm · plan on request

🛏 4 Bed🛁 4 BathLarge family
Get this floor plan
1,930sq ft · 6 bed 6 bath · corner
Floor plan available on request

Type D corner — 1,930 sq ft

6 bed 6 bath · 179 sqm · the largest unit in the tower

🛏 6 Bed🛁 6 BathCorner · largest unit
Get this floor plan

Bathroom counts and the corner designations come from the published unit mix for Residensi Gen. Square-metre conversions are mine, rounded. WhatsApp me for the car park allocation and maintenance fee for the layout you like.

Location & connectivity

Where Gen Rise @ JB City Centre sits

Johor Bahru city centre, on the 1.14-acre plot that used to hold Hotel Sentral Johor Bahru — inside the Johor–Singapore Special Economic Zone, a walk from JB Sentral and the checkpoint.

Open in Google Maps →
📍 1.461509, 103.768793Plus Code FQ69+JG80300 Johor Bahru

Map pinned at the tower site, formerly Hotel Sentral Johor Bahru at Jalan Tenteram, Tanjung Puteri, 80300 Johor Bahru.

Walk to the train, the checkpoint and the mall. Majestic Gen measures 400 m to R&F Mall, 720 m to JB Sentral, 760 m to the CIQ and 980 m to the RTS Link at Bukit Chagar. The sales gallery is at No. 23 & 25, Jalan Serampang, Taman Sri Tebrau.
  • R&F Mall & Jaya Grocer400 mdeveloper’s figure
  • JB Sentral · KTM & ETS720 mdeveloper’s figure
  • Johor Bahru checkpoint · CIQ760 mBangunan Sultan Iskandar
  • Stellar Playschool800 mnearest preschool on the developer list
  • RTS Link · Bukit Chagar station980 mdeveloper’s figure, also in The Edge
  • Foon Yew High School1.4 kmindependent Chinese secondary
  • Berjaya Waterfront & ferry terminal2.0 km2.2 km to the ferry terminal
  • KOMTAR JBCC & JB City Square3.1–3.2 kmdeveloper’s figures
  • KPJ Johor Specialist Hospital5.4 kmHospital Sultanah Aminah 5.6 km
  • Senai International Airport30.2 kmby car

Distances as published by Majestic Gen on genrise.com.my, read 22 September 2026. They are the developer’s own measurements and are not all road distances.

Investment & own-stay highlights

Why buy Gen Rise @ JB City Centre? Key benefits for investors and homeowners

Gen Rise @ JB City Centre is a freehold 47-storey tower of 732 serviced apartments by Majestic Gen, 497 to 1,930 sq ft, on the 1.14-acre former Hotel Sentral site in Johor Bahru city centre — 720 m from JB Sentral and 980 m from the Bukit Chagar RTS Link station, with expected completion in November 2028. Here is what makes it stand out — whether you are buying to rent out or to live in.

🚆

Walk to the RTS Link, JB Sentral and CIQ

Developer figures put JB Sentral at 720 m, the CIQ at 760 m and the RTS Link at 980 m — ideal for Singapore commuters.

🔑

Compact 497 sq ft and dual-key options

Small, easy-to-let 1+1 units and dual-key layouts let one title serve two tenancies.

🔥

Sold out within five months

All 732 units were taken up by June 2025, showing strong demand for this city-centre address.

📜

Freehold in the JB city core

Freehold land in the city centre is scarce, with no lease decay on resale.

👨‍👩‍👧

Family layouts up to 1,930 sq ft

Two- to six-bedroom plans, rare in a city-centre tower, suit multi-generation households.

🏊

Six themed facility zones

Infinity pool, sky gymnasium, basketball court, jogging track and children’s playground across three levels.

Track record

About Majestic Gen

Majestic Gen Sdn Bhd (201301026450 / 1056280-K) is a Kuala Lumpur company based at Corporate Tower 3A, Pavilion Damansara Heights. Gen Rise is its debut development in Johor.

Gen Rise came to market on 11 January 2025 with an RM563 million gross development value and was reported fully sold by The Edge in June 2025, five months later. Chief executive Datuk Hoo Kim See described the buyer base as professionals, young families, multi-generational households and cross-border commuters working in Singapore. A second Johor project, Gen Sphere @ JBCC, followed in the second half of 2025 with a reported RM837 million investment value.

Majestic Gen publishes its building plan approval reference from Majlis Bandaraya Johor Bahru on the project site and posts monthly site-progress photographs through 2026 on its corporate site, so buyers can follow the build all the way to handover.

Straight answers

Frequently asked questions about Gen Rise

Can I still buy Gen Rise from the developer?

Gen Rise sold out within five months of its January 2025 launch, so today you buy on subsale or assignment from an existing purchaser. WhatsApp me with the layout and budget you have in mind and I will send you what is available this week.

When will Gen Rise be completed?

Majestic Gen expects completion in November 2028. The tower is under construction, with monthly site-progress photographs on the developer’s corporate site. Your sale and purchase agreement sets out the vacant possession date for your unit.

How far is Gen Rise from the RTS Link station?

980 metres to the Bukit Chagar RTS Link station, by Majestic Gen’s own published figure, repeated by The Edge. The same developer list puts JB Sentral at 720 metres, the Johor Bahru checkpoint at 760 metres and R&F Mall at 400 metres.

What unit sizes and layouts does Gen Rise have?

Seven layouts from 497 to 1,930 sq ft. Type A and the corner Type A1 are 497 sq ft with 1+1 bedrooms; Type B is 672 sq ft with two bedrooms; Type C is 854 sq ft with three bedrooms. Type F (1,169 sq ft) and Type E (1,344 sq ft) have four bedrooms each, and the corner Type D is 1,930 sq ft with six bedrooms. Dual-key options are available.

Is Gen Rise freehold?

Yes. Majestic Gen states freehold tenure; the development is a serviced apartment held under strata title on a 1.14-acre site in the Johor Bahru city centre — a scarce combination in the JB city core.

Can foreigners and Singaporeans buy at Gen Rise?

Yes, for units transacting at RM1,000,000 or more — Johor’s minimum for a non-citizen buying a strata unit, with state consent. Non-citizens also pay the Johor foreign buyer levy and, since 1 January 2026, a flat 8% stamp duty on transfer. Send me your nationality and the layout you like and I will work out the full cost.

What facilities does Gen Rise have?

Six themed facility zones across three levels: harmonious, wellness, leisure, active, aqua and fitness. Between them they cover an infinity pool, a spa pool and floating cabana, a sky gymnasium, a basketball court, an outdoor fitness area, a jogging track, a pilates garden and reflexology path, a putting green and hammock garden, a barbecue terrace and a children’s playground.

Who is the developer?

Majestic Gen Sdn Bhd (201301026450 / 1056280-K), a Kuala Lumpur company based at Pavilion Damansara Heights. Gen Rise is its first project in Johor, and its second, Gen Sphere @ JBCC, launched in the second half of 2025.

What is the maintenance fee, and how many car park bays come with a unit?

WhatsApp me and I will send you the maintenance fee and car park allocation for the layout you are looking at. Both are set out in the sale and purchase documents.

Is Gen Rise good for renting out?

Its location suits the cross-border rental market well. Being a walk from JB Sentral, the CIQ and the RTS Link, with compact 497 sq ft units and dual-key options, Gen Rise appeals to Singapore commuters and city-centre professionals.

Is Gen Rise the same project as Gen Sphere?

No — same developer, separate projects. Gen Rise is the 47-storey, 732-unit tower on the former Hotel Sentral site, 720 m from JB Sentral. Gen Sphere is the later project, reported at RM837 million investment value with units from 459 to 755 sq ft and a stated 440 m from JB Sentral.

Looking for a Gen Rise unit on subsale?

Gen Rise sold out at launch, and subsale and assignment units come up from time to time. Tell me the size and the budget and I will send you what is available this week.

No agent fee payable by the buyer on new developer launches

Louis Koh

11 years in Malaysian property · Johor Bahru & Kuala Lumpur new launches · English & 中文

I work with cross-border buyers from Singapore and with local investors. I’ll tell you when a project isn’t right for you — that’s usually worth more than the brochure.

💬 Message Louis

Published 2026-09-22 · Last updated 2026-09-23 from Majestic Gen’s official project site (genrise.com.my), with land area, storeys, layouts, GDV and sales status from The Edge (January and June 2025). Unit availability and completion dates are set by the developer and subject to change. This page is marketing information only.

Gen Rise @ JB City CentreFreehold · 497–1,930 sq ft · 980 m to RTS
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Developer: Majestic Gen (4 developments on this site)

Where it is: Johor Bahru (JB), Johor

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